The SEO Sprint is a 7-day, done-for-you service that takes your beautiful Showit website, optimizes the heck out of it, and makes it so dang easy for your ideal clients to find you, love you, and choose you.
with only 1% of the work
Better rankings, consistent leads, and the extra rest that comes with it…
The Showit SEO Sprint for service providers who want
AND WOW, YOU ARE CAPITAL-O OVER IT.
Design another carousel in Canva! Record a talking head video! Try to go viral on TikTok! Post on Threads! Send a sales email! Debate starting on Pinterest! Attend another networking event! Document it all in stories!
It’s like you’re living in an endless loop where every day is marketing day:
So instead of getting inquiries from leads you’ve *never* heard of telling you “I found you on Google!”...
You’re getting crickets (and not the peaceful kind that lull you to sleep at night).
Your ‘get more visible, sell more stuff’ plan currently feels like a full-time job (you know, on top of your actual full-time job).
(How rude!)
You’re very good at what you do, but for some reason… Google just doesn’t seem to know it yet.
You probably already know the solution (why yes, it *is* SEO)...
But the solution feels like a nightmare (no, it *really* isn’t).
And bad options are everywhere:
Dish out thousands of dollars every month to a big ol’ SEO agency that’s doing who-knows-what to maybe come through on the big promises they made on Day One
Figure out how the heck to optimize your own site’s SEO with *another* course or a *million* YouTube videos (and sacrifice many a good night’s sleep trying to piece it all together)
Or just never even start because it seems like your competitors are already dominating the search results… so what’s left for little old you?
That’s why I know you’re going to loveeee this…
With that foundation, you can finally stop stressing over where that next inquiry’s going to come from because now it’s easier for them to find you instead.
You just need a very solid SEO foundation — and a very savvy partner to build it for you.
You don’t need an agency.
You don’t need to be the expert.
Yes, there is room for you on Page One.
So let me ease your mind...
Which means this stuff will no longer keep you up at night:
Doing a deep dive (like, so deep) into your site *and* your competitors’
I’ll do a full website & SEO audit to see where you’re already crushing it — and check for any red flags we’ll need to address during the sprint.
Then I’ll take a look at up to three of your top competitors to see how they’re ranking, what strategies they’re using, and what gaps they’re leaving for you in the search results.
(Because yes, there are always gaps to fill!)
I do the hardest SEO work for you
During your sprint week,
Putting all the *right* keywords in all the *right* places
After some very in-depth keyword research that’s specific to your industry, niche, audience, offerings, and/or location, I pick the exact right keywords to help you show up in the searches of your dream clients.
Those keywords will then be used to write…
→ page titles and meta descriptions (what people will see when you come up in the search results)
→ new H1 headlines (AKA where Google’s eyes go first)
→ image alt text (screen readers & search engine bots read this!)
…which will then be implemented on the backend of your website (so you don’t have to do a thing).
I use my website copywriting skills to do some light copy editing so that we can seamlessly work in your new keywords across your website. Each keyword’s placement will follow ‘best practices’ for SEO while also keeping your reader’s experience in mind.
Read: zero clunky sentences ‘for the sake of SEO’ allowed.
I’ll also write you a custom 404 Error page (humor optional) AND set it up for you — that way, you can turn any future broken links into a potentially positive experience where your site visitor goes, “Wow, they really thought of everything.”
Writing SEO-boosting copy that’s totally on-brand (because it was written by a former website copywriter)
Handling the annoying & low-key scary tech stuff (that gets more than a little funky in Showit)
You’ll sleep easy after I’ve handled all the technical SEO updates your site needs, like your text tag structure, fixing any broken links, optimizing your site speed, and updating your URL structure.
I’ll submit your sitemaps to both Google *and* Bing (which yes, matters!) to help those search engine bots see what they need to see to put you in the right results. And we want you showing up in AI recommendations too, so I’ll also add in any relevant schema that’s needed to make that happen.
(And for the tech-averse, schema = gross SEO jargon for the custom code that lives in the backend of your site and helps all the bots digest your content a bit easier. Yes, it’s a bit confusing, and yes, it’s very important!)
Plus, if you need any of your Google tools set up or optimized (that’d be things like your Google Analytics, Google Search Console, and Google Business Profile), those’ll be taken care of during your SEO Sprint too.
👀
While you can’t climb the rankings without a solid SEO foundation, you also can’t climb without continuing the work.
But I won’t leave you hanging (literally, I’d never) — so not only do I give you a list of personalized next steps so you know exactly how to continue supporting your SEO in the coming months…
But I also hand over access to the client-only video training library to keep on hand for maintaining your SEO as you keep growing (which, of course, you will).
*coming soon!
Planning your next steps so you never have to go back to burning the marketing midnight oil
You love your Showit website, but wish more people knew it existed.
With the SEO Sprint, your Showit website can be fancy AND findable.
I never miss a chance to sing Showit’s praises, but I’m also the first to admit it can be a bit… quirky… at times.
Especially in the backend — and especially if you don’t spend so much time back there that you can find your way around in your sleep.
(*Ahem* like I do!)
So if you DIYed your Showit website, bought a gorgeous Showit template, made updates after your site was designed, or just never even had the words “optimize for search” cross your mind, it’s not your fault that things got a little messy.
Because all this? It’s a little complicated!
layer
ordering
text
tags
😣
URL
Slugs
Alt
Text
😟
broken
links
layer
ordering
text
tags
😣
URL
Slugs
Alt
Text
😟
broken
links
Meet the Showit SEO expert behind the results
Hi, I’m Shannon — and I want you to have an SEO strategy (and a partner) you can count on.
You need a way to bring in new eyes and new leads, even when…
→ your laptop lies forgotten on your desk because you finally took a week off
→ you’re wowing your latest client with your latest round of brilliant work
→ you’re snuggled up in bed with your Kindle at a very reasonable hour for another chapter (or ten) of ACOTAR
AKA the one that brings you $$$ while you ZZZ
Whether your offline life demands the lion's share of your attention (like mine does as a toddler mom), or you just dream of not injecting blue light into your tired eyes at all hours of the day (and night), the right SEO foundation is the first step to getting there.
And as a Showit SEO expert with a background in Showit website design and website copywriting — and a reputation for looking after any website that falls under my care as if it were my own — I’m the one you want building that foundation for you.
I’ve helped clients rest easier in industries like…
Motherhood Therapists
Lactation Consultants
Birth & Postpartum Doulas
E-commerce Brands
Hair Salons
Medical Spas
Copywriters
Brand & Website Designers
Template Shops
Brand Photographers
Wedding Photographers
Wedding Planners
Wedding Vendors
Makeup Artists
Interior Designers
Plumbers
Chiropractors
Coaches
Healers
Here’s what happens after you finally tell your website, “Stop sleeping on the job!”
The Showit SEO Sprint process
The Week Before
I complete your SEO audit, stalk your competitors’ rankings, select new get-ya-found-on-Google keywords, and write your metadata, H1 headlines, and 404 page copy.
Monday
You open your inbox to find an email from me with a Google Sheet of everything I completed last week, along with a video walkthrough so it all makes sense.
You review it and provide feedback or your stamp of approval by Tuesday morning.
Tuesday
I review your feedback and make any needed changes — then I take everything from the Google Sheet and start to implement the new metadata, headlines, and 404 copy onto your website.
(Don’t worry — I keep everything in draft mode until you give your final approval!)
Wednesday
Now it’s time to seamlessly work the keywords into your copy to help further boost your rankings. I’ll fix any errors I find (broken links beware!), clean up the backend of your site, and add as many internal links as I can.
I keep a running list of everything I’ve tackled, rearranged, or altered to share at handoff!
Thursday
By midday, you’ll hear from me with a preview link to your site — it’s time for the big reveal!
I’ll share a video walkthrough of everything I updated so every last tweak is clear. You are 100% allowed to *never* think about this stuff again, but it’s important to me that you understand your site and your SEO!
Friday
By mid-morning, you’ll give the green light to publish the changes (or share your feedback and revision requests, if you have any!).
Once you’re published, I submit your sitemaps to Google and Bing to speed up indexing or re-indexing, then either set up or optimize all things Google — including your Google Analytics, Google Search Console, and Google Business Profile.
To wrap up your SEO Sprint week, I’ll send you an email confirming that everything’s published, your Google stuff is checked off, and you’re basically good to go.
The Monday After
To officially close things out, you’ll get a final handoff email from me after the weekend with your SEO research spreadsheet, your customized next steps, and access to the client-only video training library to keep on hand for maintaining your SEO after our week together ends.
Four Months After
It’s time to check in on your website! I jump back in to review your SEO and compare it to where we started. Think — how much traffic your site is getting now, which pages moved to page 1, new backlinks your site is now repping, and any site features you’ve gotten (and the links to your website that come with it).
And of course, I’ll also share any other recommendations that can help you build off your SEO Sprint week results!
The Week Before
I complete your SEO audit, stalk your competitors’ rankings, select new get-ya-found-on-Google keywords, and write your metadata, H1 headlines, and 404 page copy.
Monday
You open your inbox to find an email from me with a Google Sheet of everything I completed last week, along with a video walkthrough so it all makes sense.
You review it and provide feedback or your stamp of approval by Tuesday morning.
Tuesday
I review your feedback and make any needed changes — then I take everything from the Google Sheet and start to implement the new metadata, headlines, and 404 copy onto your website.
(Don’t worry — I keep everything in draft mode until you give your final approval!)
Wednesday
Now it’s time to seamlessly work the keywords into your copy to help further boost your rankings. I’ll fix any errors I find (broken links beware!), clean up the backend of your site, and add as many internal links as I can.
I keep a running list of everything I’ve tackled, rearranged, or altered to share at handoff!
Thursday
By midday, you’ll hear from me with a preview link to your site — it’s time for the big reveal!
I’ll share a video walkthrough of everything I updated so every last tweak is clear. You are 100% allowed to *never* think about this stuff again, but it’s important to me that you understand your site and your SEO!
Friday
By mid-morning, you’ll give the green light to publish the changes (or share your feedback and revision requests, if you have any!).
Once you’re published, I submit your sitemaps to Google and Bing to speed up indexing or re-indexing, then either set up or optimize all things Google — including your Google Analytics, Google Search Console, and Google Business Profile.
To wrap up your SEO Sprint week, I’ll send you an email confirming that everything’s published, your Google stuff is checked off, and you’re basically good to go.
The Monday After
To officially close things out, you’ll get a final handoff email from me after the weekend with your SEO research spreadsheet, your customized next steps, and access to the client-only video training library to keep on hand for maintaining your SEO after our week together ends.
Four Months After
It’s time to check in on your website! I jump back in to review your SEO and compare it to where we started. Think — how much traffic your site is getting now, which pages moved to page 1, new backlinks your site is now repping, and any site features you’ve gotten (and the links to your website that come with it).
And of course, I’ll also share any other recommendations that can help you build off your SEO Sprint week results!
Making your life easier starts right now.
Take this quick quiz to see if you’re ready to book an SEO Sprint.
The SEO Sprint is right for you if you…
But it’s NOT right for you (yet!) if you…
Love your website and want it to be easier for your *pinch me I’m dreaming* clients to find you
Are ready to invest in a long-term solution that’ll bring results for years to come (even if you’re brand new!)
Feel happy with your current offers, know what target audience you’re speaking to, and know what they need
Have a website built on Showit, Squarepace, or Shopify — because yes, I stan Showit, but I can still help you if you don’t ;)
See yourself updating your website in the next year (all our work will be undone when you do, so save your money!)
Are still figuring out your offers and target audience — Google will thank you if you don’t switch things up too much
Need results fast, or don’t have the patience to wait for the SEO to do its thing
Are excited about learning how to DIY your SEO and enjoy figuring out all the backend implementation stuff yourself (I mean, I very much get it)
SEO may be a long game, but it’s a long game you can’t win if you never start.
You know the whole “you’ve made your bed and now you have to lie in it” thing? So not true with SEO.
It’s never too late to build the foundation that makes you findable.
It doesn’t matter if your website is so un-SEO’d that it’s not even showing up on page 192 — whatever the reason you’re not getting the results you want from your site, I’ll find it — and I’ll fix it.
To which *I* say… “Can I tell you a secret? 👀”
Just because someone is at the top of Google, it doesn't mean they're crushing it with SEO. It could just mean they're the only one who bothered to optimize their site so far — that is, until you come along.
Or maybe you're typing phrases into Google that you *think* would be your target audience’s go-to search, when in reality they're typing something different.
This is why step one of our SEO Sprint is an audit — every part of your foundation is built on what I uncover with my research. We find the right gaps in the market for you to fill, and then we fill ‘em.
“My competitors are already crushing SEO! How am I ever going to catch up?”
"BUT SHANNON!" you say...
You don’t want a ‘make it so I never have to market again’ solution…
But you absolutely DO want to know for certain that the people who are looking for you can find you.
That all your other marketing is going further, because you finally have the foundation set up to make it possible.
That you can close your laptop, leave your phone at home, and skip socials for the day (or the week!) because your SEO is always working in the background.
And that’s what I’ll get done for you — in just one week.
(or maybe you do, but you’re smart enough to know *that* only exists in dreamland)
?
Frequently asked questions
About the Showit SEO Sprint
When will I start seeing results from my SEO Sprint?
It’d be SO cool if your SEO would start sending you leads immediately, but the truth is that SEO is not an overnight fix. Most of my clients start seeing improvements within 1-3 months — like moving up in the rankings and getting inquiries that list “Google” as the source — but of course, specific results are not guaranteed and will vary based on your industry, competition, and ongoing efforts.
How will I know that my SEO *is* working?
Aside from seeing more traffic when you (hopefully!) periodically check your Google Search Console, you may also see more inquiries, purchases, and bookings that tell you, “Hey! I found you on Google!” And if you *don’t* know how to check it, don’t worry — I include an easy-to-follow video walk-through that you can always refer to if needed!
And four months after we wrap up your SEO Sprint, I’ll also be checking in to see how your SEO is working myself. I’ll dig into the data and report back with my findings — including what we need to celebrate and anything we need to adjust.
If my website’s *not* on Showit, can you still help me?
I’m glad you asked! This might be called the “Showit SEO Sprint,” but I do also work with Squarespace and Shopify users. If that’s you, inquire here and just include a note about which platform you use for your website.
Do you offer a payment plan for the SEO Sprint?
Yes! You can either pay in full at signing or split the cost 50/50. If you choose the payment plan, the first payment ($1000) is due at the time of signing, and the second payment ($1000) is due the week before your project begins.
If you are hoping for a different payment plan, please let me know what you’re looking for when you inquire so we can discuss it!
Will this help me be found by ChatGPT and other AI tools?
Yes! Everything I do to set up your SEO foundation is absolutely going to help you be cited and recommended by AI tools like ChatGPT. I stay on top of all the algorithm and AI search updates and use the latest best practices to optimize your site for the best results, no matter where your target audience is searching.
Is the SEO Sprint all I need to start getting better rankings?
It might be! But it’s better to think of the SEO Sprint as the foundation you build on with a strategic content strategy that includes blogging and backlinks. After your SEO Sprint, I’ll be sharing a list of customized next steps for your business so you can continue building long after our week together is done.
I’m switching website platforms — can I book a sprint to get my new site’s SEO done right from the start?
Yep! If you're moving to Showit from another platform and you've already built some street cred with Google, that's not something you want to accidentally eff up.
We'll start with my Showit-Ready Migration Prep add-on, which starts with a thorough audit of your current site and search presence — what's ranking, what's bringing in traffic, what needs to be preserved — and it ends with a full written plan for migrating without losing any of that hard-earned SEO.
That plan then gets executed (by me!) during your SEO Sprint week, so your new site launches with a real strategy behind it instead of starting from zero.
You can inquire here and note that you'll be migrating to Showit from another platform.
Pulling all-nighters to get your next lead?
Couldn’t be you!
Not when you can actually count on your website’s SEO.
With the right foundation, your website can be the always-there, always-working partner you’ve always dreamed of. It’s time to start getting you found by the people that want to hire you — and for you to get back to whatever it is you want to do when your laptop’s closed.